Could decentralised content streaming be beneficial to the entertainment industry? We examine how blockchain could shift the power back to the creators
It is the simplicity of sharing content that makes copyright so challenging. There is no single international copyright law. 81% of the employees share content with their immediate colleagues every week, a recent study from Outsell Research shows.
Microsoft has also been looking into blockchain as an anti-piracy solution.
Check out this Indonesian company that is using blockchain to fight digital piracy.
https://kr-asia.com/indonesian-book-giant-turns-to-tech-to-fight-piracy
Why is the entertainment industry not using this tech? It could save them billions of dollars annually!
Blockchain can provide foolproof digital watermarks that can make pirating content very difficult.
There is a global body in charge of copyrights and intellectual property. Don’t know how effective it is though. https://www.wipo.int/about-wipo/en/
Global copyright has become a mess with increased globalization and the power of “sharing”. Something needs to be done soon!
Many artists and creators have trouble navigating copyright issues. Therefore, a central global body to streamline the industry is vital.