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Social site advertising – where users inadvertently create audiences for advertisers

by Munch Aug 18, 2020 3 Comments 2 Links

#ads, #advertising, #adverts, #facebook, #marketing, #social, #socialmedia, #twitter,

An online targeting method that allows an advertiser to target a specific user’s followers or viewers of their posts.

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2 Links and 3 Comments

8-BIT BOBBY on August 14, 2020 at 11:41 am
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Ideamill could do this, no? Users on social sites already know they are going to be targeted because of their activity and content posted on social media platforms – that’s one of the benefits of using them.
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Clever Dick on August 14, 2020 at 11:39 am
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Idea: Social site advertising – where users inadvertently create audiences for advertisers
Link: https://business.twitter.com/en/advertisin...
I’m surprised twitter doesn’t already do this, you can target by location, demographics etc, why not by followers of a certain user?

Twitter Ads targeting
Link: https://business.twitter.com/en/

Learn about the types of ad targeting on Twitter and best practices for setting up Twitter Ads targeting.

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Mike on August 14, 2020 at 11:37 am
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Idea: Social site advertising – where users inadvertently create audiences for advertisers
Link: https://ppcprotect.com/facebook-ad-fraud/...
Good idea. Might help undo some of the problems Facebook have with fraud ads and their dubiously hidden nature of using your info to target ads.

Facebook Advertising Fraud - The Next Big Problem? | PPC Protect
Link: https://ppcprotect.com/facebook-

Facebook ad fraud is big business and can cost you hundreds or even thousands of dollars. Find out how to fight back against it and improve your ROI 👊.

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