Fashion retailer Superdry has installed a “smart mirror” at its flagship store in Berlin, allowing shoppers to virtually try on items from its collection.
For years now there has been talk of reinventing the fitting room – and rightfully so with all the technological advances available to retailers today.
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Smart mirrors can also personalize the shopping experience by offering customers product recommendations based on their past shopping habits.
Some fashion retail outlets are already using smart mirrors for customers’ virtual try-on.
Smart mirrors in fitting rooms will allow customers to virtually try on clothes without wearing them.
Smart mirrors will be the next big thing in retail fitting rooms!
Imagine having a mirror help you decide what to wear before leaving home.