A contest to replicate popular fast food in the kitchen – and publish the winning recipes
Imagine a series of youtube videos that shows you how to make a BigMac or a coated piece of chicken, that tastes just like KFC.
You could even award a prize for the closest match and another prize for a healthy / vegan / good-karma version.
Or invent a WikiLeaks type site that has insiders divulge the ingredients so we can all enjoy them cheaper and healthier.
Epicurious should start the ball rolling for this – if they published their best recipe then others could improve and then turn it into a menu and business that supplies existing chains
Great idea for a contest. Read this recently and thought it would be a good place to start. Call the contest Kentucky McKing Award innit.